Page Analytics

creator-prod database - February 2026

Overview

Total Pages

779,519

Total Users

1,293,066

Verified Pages

3,829

0.49%

Onboarding Done

755,246

58.4%

Deleted Users

1,671

0.13%

Page Profile Completeness

ElementPages WithPercentageExamples
Full Name737,04694.6%
Profile Picture537,47369.0%
Bio323,71741.5%
Custom Template277,78635.6%
Background Image3550.05%

Page Completeness Score

Score based on: Full Name, Bio, Profile Pic, Has Blocks, Has Socials

ScorePagesPercentageDescriptionExamples
03,2520.4%Empty pages
11,4490.2%Minimal setup
232,7184.2%Basic
393,61612.0%Partial
4401,75251.5%Well-configured
5246,73231.7%Fully complete

Blocks Per Page Distribution

Block CountPagesPercentageExamples
0 blocks12,7461.6%
1 block453,99858.2%
2 blocks122,06515.7%
3 blocks64,8258.3%
4 blocks34,5424.4%
5 blocks27,7603.6%
6 blocks17,1852.2%
7 blocks21,3832.7%-
8+ blocks25,0153.2%

58% of pages have just 1 block, indicating most users keep pages simple.

Block Types Distribution

Total Blocks: 1,774,861

Type IDBlock TypeCountPercentageExamples
1Link Block921,16051.7%
13Social Embed742,62841.7%
8Image Block39,6022.2%
7Video/YouTube37,6502.1%
10Contact Form9,4480.5%
4Header/Text9,2470.5%
6Donation/Tip8,4780.5%
2Music Embed3,3890.2%
3Spotify2,4770.1%

Social Links Per Page

Social CountPagesPercentageExamples
0 socials28,5933.7%-
1 social504,33364.7%
2 socials108,82914.0%
3 socials61,0827.8%
4 socials33,6354.3%
5+ socials43,0475.5%

Top Social Platforms

Platform IDPlatformCountExamples
0Instagram679,170
6TikTok151,195
2Twitter/X103,448
7YouTube91,687
4Facebook53,610-
10Snapchat48,577-
18Twitch22,173-
17Discord21,922-
12Spotify20,016-
19OnlyFans19,799-

User Plan Distribution

Paid Users: ~50,722 (3.9%)

PlanUsersPercentageExamples
Basic (Free)1,242,34596.1%
VIP46,1513.6%
Pro4,4420.3%
Premium128<0.01%-
VIP Pro1<0.01%-

Page Creation Timeline

MonthPages Created
Feb 20267,820 (partial)
Jan 202623,018
Dec 202518,141
Nov 202519,120
Oct 202516,135
Sep 202515,705
Aug 202515,582
Jul 202523,100
Jun 202523,807
May 202525,863
Apr 202523,212
Legacy (no date)568,015

Top Pages by All-Time Views

HandleName30-Day ViewsAll-Time Views
breckiehillBreckie Hill279,65526.5M
jellybeanssJameliz1,57114.5M
fairyquadmotherfaiiryquadmother14,24010.7M
mirandahhmariemiranda marie8,99510.4M
kaitlynkremsKAIT110.3M
kirstentoosweetKirsten30610.0M
maddiepricelolMaddie Price1,5146.1M
rachelcookRACHEL COOK90,3105.8M
noarmsIvy Rose288,6705.6M
ashAsh Kash915.1M

Example Pages by Category

Verified Pages

HandleNameBlocksSocials
nickantonyanNick Antonyan114
heathhussarHeath Hussar13
encorebeachclubEncore Beach Club Las Vegas224

Power Users (Most Blocks)

HandleNameBlocksSocials
herbertlawson034herbertlawson0341,2091
ekkeraoluwatomilola ekker1,1811
srsythsrsyth4741
airlinesgrouptravelAirlines Group Travel3514

Most Social Links

HandleNameBlocksSocials
djjadinJames Adinolfi239
munchcarpenter21Victor Ray Terrell338
sobuj612minhajul Islam Sobuj2124
wolfoffitnessWolf of Fitness2220

Well-Rounded Pages

3-8 blocks, 2+ socials, bio + photo

HandleNameBio PreviewBlocksSocials
sabrasteeleSABRA STEELERetired Playboy model... Figure skater...42
savysunsavannah raeLet's get connected!43
anikaoslundAnika Oslund-Newsonmgmt@anikaoslund.com43
emilysullivanzEmily SullivanI'm so glad you're here63

Pages with Video Blocks (Type 7)

HandleNameBlocks
nickantonyanNick Antonyan11
nickkratkaNicolas Kratka17
alexaescoAlexa Esco9

Pages with Contact Forms (Type 10)

HandleNameBlocks
chelseabananashey it's me, chels!11
danikauahiDani Kauahi29
fuse_systemsFuse Systems3

Empty Pages (0 blocks, but have profile)

HandleNameHas BioHas Photo
alyssapaigesandersonAlyssa PaigeYesNo
mietxtMieYesYes
acc.mvpACOGYesYes
rahuldevionSILVER ZXYesYes

Key Insights

1.

High Simplicity: 58% of pages have only 1 block - users prefer minimal setups

2.

Link-Dominant: Link blocks (51.7%) and social embeds (41.7%) make up 93% of all blocks

3.

Instagram Rules: Instagram is the #1 social platform (679K links), followed by TikTok (151K)

4.

Low Monetization: Only 3.9% of users are on paid plans

5.

Profile Completion: 95% have a name, but only 42% have a bio

6.

Power Users Exist: Some users have 1,000+ blocks (likely spam or automated)

7.

Top Creator: breckiehill has 26.5M all-time page views

Document Structure

Example page document from the pages collection

{
  "_id": ObjectId("67a291e30ed4cd54fa47f6d8"),
  "userId": ObjectId("67a291f40ed4cd54fa47f6e2"),
  "version": "2.0",
  "profile": {
    "verified": false,
    "fullName": { "text": "Kayla Birmingham" },
    "bio": { "text": "Content creator & lifestyle blogger" },
    "picture": {
      "image": {
        "filePath": "/67a291f4.../profile.webp",
        "hasPhoto": true,
        "mimeType": 4
      },
      "type": 1,
      "borderRadius": 50
    }
  },
  "blocks": [
    {
      "id": "702572fb-844e-41ec-96e8-cc8476689acb",
      "type": 13,  // Social Embed
      "layoutPosition": { "x": 0, "y": 0, "width": 2 },
      "isDraft": false,
      "data": { "layout": 1 },
      "analyticsId": "obTg5RtaTXF"
    },
    {
      "id": "acc77634-9139-48a0-a00f-11bf1d90cd94",
      "type": 6,   // Carousel/Collection
      "layoutPosition": { "x": 0, "y": 46, "width": 2 },
      "isDraft": false,
      "data": {
        "itemLayout": 4,
        "title": "AMAZON SUNGLASSES",
        "childContentCount": 3
      }
    }
  ],
  "socials": [
    {
      "id": "abc123",
      "socialPlatform": 0,  // Instagram
      "username": "kaylabirmingham",
      "link": "https://instagram.com/kaylabirmingham"
    }
  ],
  "createdAt": ISODate("2025-02-04T18:30:27.000Z"),
  "updatedAt": ISODate("2026-02-12T01:43:53.683Z")
}

Analysis date: February 2026